Haus of Black is a family holding company building generational wealth through disciplined enterprise. 18 brands. One vision. Total sovereignty.
Haus of Black is not a business. It is a family sovereignty structure — designed to protect, grow, and transfer wealth across generations through diversified enterprise ownership.
Founded by combat veteran and CEO Shawn C. O'Neil, the Haus operates on a simple doctrine: own the infrastructure that sustains your life. Don't rent it. Don't depend on employers, algorithms, or institutions you don't control. Build it. Own it. Pass it down.
Every company under the Haus of Black umbrella serves one of four sovereignty pillars: Wealth, Health, Knowledge, or Service. Together, they form a self-sustaining ecosystem that generates revenue, builds community, and creates legacy.
“We don’t build companies to sell them. We build companies to keep them — and pass them down.”— Shawn C. O'Neil, Founder
Every enterprise in the Haus of Black ecosystem serves one pillar. Together, they build total family sovereignty.
The governing body of Haus of Black. Operators, not spectators.
18 brands across four sovereignty pillars. Each company serves a purpose. Together, they build an empire.
Haus of Black partnerships are by invitation and application only. If you share our values, let's talk.
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